Investors

Our Vision, Opportunity & Strategy

The Next Wave of the Creator Economy:

• Owned - Creators want independence. Instead of building on platforms that can change the rules overnight, they keep full ownership of their sites, content, and audiences.
• Trusted - Readers are tired of clickbait and shallow content. Depth, quality, and expertise are what attract and retain loyal audiences.
• Networked - Solo creators struggle to grow alone. Collective visibility and shared SEO momentum unlock scalable, compounding growth.

BlogRolly sits at the intersection of these shifts; giving creators ownership; amplifying trusted content; and turning isolated blogs into a network that grows stronger together.

Why Now

The creator economy is booming and set to expand to over $500 billion by 2030 yet independent bloggers are underserved.

• 30M+ bloggers worldwide run their own sites, many as full/part-time businesses.
• They face rising acquisition costs, SEO battles, and reliance on volatile platforms.
• The old engines of discovery ie blogrolls, organic linking, curated directories are disappearing.

BlogRolly revives and modernises these engines, building a self-reinforcing discovery network that scales exponentially.

How We’ll Win

• Serve the overlooked — A platform designed specifically for self-hosted and independent bloggers.
• Rebuild lost infrastructure — Organic linking, curated collections, and visibility that rewards quality.
• Fuel monetisation — More visibility means more readers. More readers create more opportunities for creators to monetise through ads, sponsorships, products, or services — on their own terms.

Product Roadmap — Building in Public

• Blogger directory submissions (searchable)
• Reader onboarding + interest-based exploration
• Early engagement tools (save, follow)
• SEO-friendly profiles

• Blogger and Investor analytics dashboard
• Value-based curated tagging and categories (Blog Collections)

• Dynamic AI-assisted blog collections answering niche search queries
• Monetisation layers for advocates (affiliate programs, partnerships)
• Indie press tools (newsletter syndication, blogger events)

BlogRolly isn’t just a platform — it’s the connective tissue of the independent web.
Invest now, and be part of the growth engine that grows stronger with every new voice.
Together, we can return power to creators.